Built with clarity, craft, and intention.

SERVICES — 2026

BIEN & HECHO™ [[ DESIGN STUDIO ]

Branding, digital and creative direction. Distinct disciplines, run by one team. You can engage us on a single project, several stacked, or as an ongoing partner. The work below explains what each thread covers and how we typically scope it.

01

FROM $1K

Branding & Identity

A brand you can run, not just a file you admire. Strategy, identity system, and guidelines that translate from logo to packaging to social.

Before a single logo we get clear on what the brand stands for and who it's for. From there we build a visual system (marks, color, type, graphic language) that's distinctive, flexible and easy to actually use. Every project ships with a brandbook so the system survives outside the studio.

INCLUDES

Brand strategy & positioning

Visual identity systems (logo & variants, color, type)

Naming & Verbal Direction

Packaging & physical applications

Brand guidelines / brandbook

BEST FOR

New ventures launching, and existing brands that have outgrown their look.

YOU LEAVE WITH

Logo system + variants

Color & type tokens

Templates & key applications

A brandbook your team can use

Art direction + photography

Prompts to extend the visual style with AI

02

FROM $1K

Digital & media

Sites and products designed on the brand and ready to ship. Architecture, UX, UI and motion, crafted as one coherent system.

We design websites and digital experiences on top of the identity: architecture, wireframes, UI and motion, production-ready and handed over clean. We keep it coherent from first screen to final detail.

INCLUDES

Web design & digital environments

UX architecture & wireframes

Production-ready handoff

Audiovisual & motion direction

Interactive & immersive experiences

BEST FOR

Brands that need a site or product that looks like them and actually works.

YOU LEAVE WITH

Site or product design system

Hi-fi screens + prototypes

Files ready to go live

A launch plan that actually launches

03

FROM $1K + Retainer

Creative Direction

Keeping the brand sharp once it's out in the world. Campaigns, content, and a steady hand on the visual feed.

A brand lives in everything after the logo: campaigns, content, imagery, the feed. We direct those moments so they stay on-concept and on-voice, whether we're concepting a launch, art-directing a shoot, or shaping how you show up on social. Available as project, Design Day, or monthly retainer.

INCLUDES

Creative & art direction

Campaign concepts & rollouts

Social & visual storytelling

Photography & video direction

BEST FOR

Brands with an identity in place that need ongoing direction or a specific campaign.

YOU LEAVE WITH

Direction across deliverables

Concept decks + asset lists

A consistent feed, project to projecty to go live

& More

HOW
WE WORK

Our Process

Four phases on every project, scaled to scope. The same discipline whether we're doing a one-week sprint or a six-month engagement.

01

Listen

We start with a call. You walk us through the business, the moment, the constraint. We listen for what's actually being asked.

TYPICALLY · 1 week

02

Map

Strategy, audit, references. We map the brand against the market and write a brief everyone agrees on before any pixel moves.

TYPICALLY · 1 -2 weeks

03

Make

Concepts, iterations, decisions. We work in tight loops with weekly check-ins. No deck theater.

TYPICALLY · 3 - 8 weeks

04

Hand-off

Files, guidelines, training. You leave with a system you can run, plus 30 days of support to make sure it sticks.

TYPICALLY · 1 week

01

Listen

We start with a call. You walk us through the business, the moment, the constraint. We listen for what's actually being asked.

TYPICALLY · 1 week

02

Map

Strategy, audit, references. We map the brand against the market and write a brief everyone agrees on before any pixel moves.

TYPICALLY · 1 -2 weeks

03

Make

Concepts, iterations, decisions. We work in tight loops with weekly check-ins. No deck theater.

TYPICALLY · 3 - 8 weeks

04

Hand-off

Files, guidelines, training. You leave with a system you can run, plus 30 days of support to make sure it sticks.

TYPICALLY · 1 week

01

Listen

We start with a call. You walk us through the business, the moment, the constraint. We listen for what's actually being asked.

TYPICALLY · 1 week

02

Map

Strategy, audit, references. We map the brand against the market and write a brief everyone agrees on before any pixel moves.

TYPICALLY · 1 -2 weeks

03

Make

Concepts, iterations, decisions. We work in tight loops with weekly check-ins. No deck theater.

TYPICALLY · 3 - 8 weeks

04

Hand-off

Files, guidelines, training. You leave with a system you can run, plus 30 days of support to make sure it sticks.

TYPICALLY · 1 week

STARTING POINTS,
NOT THE WHOLE STORY.

Pricing

Below are typical starting ranges. Final scope and price are quoted after we map the project together.

BRAND SYSTEM

$1K–$8K

TYPICALLY · 4–8 weeks

Strategy + identity system

Brandbook

Aplications

30 days support

WEB & PRODUCT

$1K–$15K

TYPICALLY · 6–12 weeks

UX + UI design

Motion & interaction

CMS setup

Launch support

CREATIVE DIRECTION

$0.5K / mo+

RETAINER

Monthly retainer

Design Day (1-day sprint)k

Campaign concept

Shoot direction